Brian Sims

 

* Founder / Hon. Life Member:

The Motorsport Industry Association

 

* Honorary Doctor:

Birmingham City University

 

Former Commercial Director:

Benetton F1 Team

 

 * Internationally renowned sponsorship-acquisition trainer      and consultant

 

 * Sponsorship activation strategist

 

 * Motorsport Industry Consultant   

 

 * Motivational Speaker:

"You don't have to be a Champion to be a Winner"

 

 * Author

                                       July 27th 2018:                                                             Presented with Honorary Doctorate:                                                  Birmingham City University

For Outstanding Achievement in the Motorsport Industry

 

Current CLIENTS include:

 

OXFORD BROOKES UNIVERSITY: 

Advisory Board Member

F1 & Motorsport Industry Consultant

Associate Lecturer

 

AUTOSPORT

Sponsorship Acquistion Training

 

FORD MOTOR COMPANY

Sponsorship Acquisition Training

 

BRITISH RACING DRIVERS CLUB

Sponsorship Training

 

WORLD ACADEMY of SPORT

Guest Lecturer

 

 

BRIAN SIMS chaired a prestigious Motorsport Industry Forum at Oxford Brookes, including John Surtees CBE and senior personnel from McLaren, Red Bull, Dallara and BMW

 

 

BRIAN SIMS

 

CAREER

 

BACKGROUND

 

 

 

           COMMERCIAL DIRECTOR:      BENETTON F1 TEAM

 

           MARKETING DIRECTOR:         LOLA BMS FERRARI F1 TEAM

 

           MANAGER:                                KYALAMI F1 Circuit South Africa

 

           HEAD of MARKETING:             BATH RUGY

 

           Championship Winning Professional Race Driver

 

 

 

It’s the best book I’ve read on sponsorship. Not only a good read with wonderful insights of how Brian secured so much sponsorship during his career, but it really tells you all you need to know about the task. When I’d read it, I was extremely motivated and eager to start my sponsorship quest. Without it, I can absolutely guarantee I wouldn’t have been able to compete in GP3 in 2013/2014 and Porsche Carrera Cup in 2015.”

 

 

                                                                                 DINO ZAMPARELLI  

 

                                                                             Professional Race Driver